Real Estate Lead Generation Ideas Ranked (Worst to Best!)
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▶ ABOUT BRANDON MULRENIN
Brandon is a real estate broker in Michigan and is the CEO of Brookstone Realtors. Real estate coaching is Brandon’s passion. He teaches real estate agents at his company and around the country how to get listings using his reverse selling lead generation system. His mission is to teach real estate agents how to sell without being salesy, he calls it reverse selling.
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Content just keeps on getting better! Thank you AGAIN, Brandon.
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As a new real estate agent and Realtor, this is valuable information. I can capitalize on these strategies and create a benchmark for my business. Thank you.
Great video. I agree with all you covered. As a newer agent I’ve come to find out that face to face is by far the absolute best way to get leads. Follow up is key with everyone you meet.
As another newer agent, I 100% agree with you hahaha.
One thing I dislike about Zillow is that an agent can ‘buy’ all the zip codes in your area and Zillow will only filter leads to them. The deck is definitely stacked against you if you’re a newer agent or just don’t want to spend a ton w Zillow leads.
Hello sir great content i have spoken to your team before about coaching at the time just couldn’t see how am a new agent but this year its a goal to join your coaching.
Brandon – Good stuff… Real Good Stuff! The only comment I would make is that most agents do not have a system (and/or are disciplined enough) to work a system like Real Geeks for the long haul because some of our best leads are the ones that are 2-5 years old… ones we have kept in touch with. But I understand that the newer agents don’t always have the luxury of having a database like that to work. Otherwise the list is pretty spot on. It’s stuff we have been working on. Thank you again!
Thanks the universe I watched this video before put money in the wrong lead generation. Thanks Brandon so much for your help , guidance and purpose to assist agent to be successful 🎉❤😊
Great content, Brandon. Being in the industry forever I can tell you Your info is spot on. It would be great if you can lose the music, though. It’s too distracting. I am switching to a Productivity Model and may need some guidance.
Hey Brandon love the videos! I just had a quick question. What do you think about Direct Mail to absentee owners? Could it be effective since they aren’t living there?
Yes but be sure to send mail to their primary residence.
I don’t comment to often but I had to say it this is one of my top 5 favorite video about lead generation, straight and direct, the last two were mind blowing 🔥
Great video. This applies to all businesses, not just real estate
My team provides boomtown leads. I love my team leader, but I hate boomtown. In my first week starting it was good for coldcalling practice, but honestly it was frustrating. Decided to do FSBO on Zillow and got a listing my first month
How did you do that?
@regalk9999 luck. I also tried brandon’s Fsbo cold calling script and it worked to set the appointment. What I didn’t mention was that there was 1 month of follow up involved
Hey Brandon, thanks for the great info in all theses lead generating companies. I’ve been looking into Volcan 7 but I’m not sure if you would recommend the standard package or the Premium package? The premium is about $160.00 more than the Standard package. Do I really need the Premium? Help😮
Thanks in advance
Hi Brandon ,
Love your videos they are always very informative. Just a quick question, do we need to do any certification course for handling divorce leads? If yes where I can find these courses. If I call any attorney I would have to say I am specialize in divorce leads. Please suggest!
This is a great list. I’ve put my 10k hours on the phone targeting expired listings, withdrawn and FSBOs. Then marry that with having the #1 Real Estate Channel in South Texas. It’s almost always allows me to get the appointment over the phone then the listing. It’s a no-brained.
I just started working with CertiLeads and so far the leads have been top-notch. I’m excited to see how it continues to help me grow my real estate business.
Thank you Brandon, can you make a video about following up with seller leads? I get a ton of them from ZipTitan and Certileads and have converted some, but would like to increase my conversion rate.
I would love to know how you approach these attorneys to get them to give you referrals
Excellent video and advice! I work in retail and I’m in the last chapter in my Chicago real estate licensing school. About to get ready to take my licensing exam. Discouraged by everyone talking about failure in the first year and tough market on the realtors Facebook group. Then I realized my school really only teaches the laws. It doesn’t teach how to run a business, so I’m putting the time in to get additional real estate education. People like you who are much more experienced helping me a lot. Now I am feeling more confident about entering the industry. Real estate schools need to go beyond laws, they need to teach lead generation and much more! No wonder people struggle in the beginning! Thanks for sharing! Isabel Mendez in Chicago
Any update???
I would say focus on the passing the test first it not as easy and that is important. After you succeed interview with brokerages that have great training programs that will guide to the business
Great idea to plan ahead Isabel! This is so smart. I run a real estate school which I started for the very reasons you cite above!